Burger King’s Brand In Your Hands

Burger King is not only putting their brand in your hands, but also on your t-shirts!
We’ve talked about Mozilla’s Firefox’s Spread Firefox initiative and the concept of allowing users – to a certain extent – to take matters into their own hands creatively in order to let them interact more heavily with your brand.
At BurgerKingStudio.com, customers can choose from several designs to create their own version of a Burger King t-shirt. The studio claims to be “part art gallery, part think-tank with a dash of Mad Scientist’s experiments thrown in for good measure.”
Given that it’s Harvey’s that lets you customize …read more