Bratz Dolls and their Online World

Child’s toy manufacturers are definitely on the cutting edge when it comes to online worlds and integration with real life objects. Barbie Girl has been slowly rolling out its Barbiegirld.com world world for the last few months; one of the main competitors, Bratz, also has its own place. (warning – all of the following Bratz sites have sound and no apparent way to turn it off).
The main Bratz.com site has all the things you would expect from a doll site – fashions, ecards, news, quizzes. product information. It’s also pushing hard on Bratz the movie. …read more