BBH are executing a pretty good campaign for British Airways at Terminal 5 a the moment, at least in how it’s executed.
They are simply going to the airport everyday, asking questions, taking photos, gathering statistics and then turning that into an ad for the next day, where it can be found in the paper, the digital displays, the website and probably other places as well.
In the Metro, the morning free paper:

In a digital display at a Tube Station:

After all the bad press after the opening of the new terminal at Heathrow, they could have gone with a big branded message, …read more

BA offer you the chance to win a trip to Barbados for you and 11 friends with their Treasures of the Caribbean contest. Barbados being one of my favourite places to visit, I’ve definitely entered this and want to encourage you all to do so – and don’t forget me when picking out your fellow travellers if you win.

All you have to do is play some games, from quizes about drinks, reggae, Caribbean celebrities to jigsaw puzzles or little flas games. You have to complete 3 successfully to get an entry; after you’ve added your details and they’ve …read more