1-2-3 FIT Sold to Diversified Health
April 21, 2009 by Sean Kelly
Filed under Business
There’s an ancient saying that’s been passed down through generations of fitness franchise bloggers: Old Fitness Franchises Never Die, They Just Get Acquired by Diversified Health & Fitness.
And just as Blogstradamous predicted, the troubled and troubling 1-2-3 FIT franchise chain was sighted being led across a misty field by a grim character carrying a scythe and sporting a black “Diversified Health & Fitness” hoodie.
Yes, just after aquiring the Butterfly “I’m not quite dead yet!” Life fitness chain, Diversified Health and Fitness has acquired 1-2-3 Fit, the coed express fitness club created by the supposedly dark knights of franchising, the controversial …read more




