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Tuesday, November 24th, 2009

Blogging is Still a Fit Topic for Conversation

July 18, 2007 by Des Walsh  
Filed under Social Media

Blogging is Still a Fit Topic for Conversation

Shel Israel’s Is blogging passe? post a couple of weeks ago evidently drew him some flak. In his latest foray on the topic Blogging. Not passe, just normalizing he offers some quite pertinent if fairly unremarkable observations to the effect that all new things eventually become old hat, or at least part of how we do things.
What caught my eye, in relation to what I am endeavouring to achieve with this Business and Blogging site, was the statement:
The conversation has moved beyond the blog. Conferences just on blogging are fading. Blogs on blogging are about as interesting as email …read more

Blog Help For Small Business

July 18, 2007 by Des Walsh  
Filed under Social Media

Blog Help For Small Business

Easton Ellsworth has launched a new series of posts offering blog help for small business.
Going by the first post of the series, Small Business Blog Help, Part 1: What Is A Business Blog? this will be a series not to be missed.
One of the gems in the post is an untangling of the various meanings attached to the phrase “small business blog” and similar phrases. Easton lists six different meanings. Each meaning is fine in context, but without this sort of clarification the average owner of small business would be justified in feeling a bit confused. The distinct meanings Easton …read more

Business Blogging, as with Other Business Activities, Needs Persistence

April 20, 2007 by Des Walsh  
Filed under Social Media

Business Blogging, as with Other Business Activities, Needs Persistence

At a business breakfast I attended last Wednesday, the speaker was a legend of Australian business, Bob Ansett, who as his website says built Budget Rent a Car from scratch to a multimillion dollar enterprise. And in the process he became famous in Australia as a business innovator. Knowing of him and something of his story, I’d been looking forward to the event and was not disappointed. I took pages of notes.
Of the many gems of anecdote and advice for businesspeople, one I noted in particular was about the importance of persistence once you introduce something into your business. …read more

Blogging Platforms – Part 4 – Expanding the Mindmap

March 11, 2007 by Des Walsh  
Filed under Social Media

Blogging Platforms  – Part 4 – Expanding the Mindmap

For the purposes of this series on Business Blogging Platforms, and to keep it manageable and as practical as possible, I am not going to attempt a critique of all the platforms I’ve been able to think of or come across so far. Instead, I want to concentrate on some platforms which I feel I know about in a practical way and are likely to be recommended to and suitable for businesses wanting to get started now with blogging, from small and medium sized businesses to larger enterprises.
In this fourth third post of the Business Blogging Platforms, I want to mention …read more

Business Blogging Podcast Show Has a New Address

March 4, 2007 by Des Walsh  
Filed under Social Media

Business Blogging Podcast Show Has a New Address

This is a cross-posting of information with my Thinking Home Business blog, in the interests of alerting readers to a change of address for my business blogging podcast show.
My Feb 19 post, announcing my new podcast show on business blogging, turned out to be a bit premature. No doubt as a result of that post and others elsewhere, a lot of people have subscribed to the podcast. That’s both gratifying and, because that RSS link has now become redundant, embarrassing.
Not that the podcast show had not been launched – it had – but as I’ve chronicled elsewhere in some detail, I …read more

BlogHer Business in NYC Less Than a Month Away Now

February 26, 2007 by Des Walsh  
Filed under Social Media

BlogHer Business in NYC Less Than a Month Away Now

Just from looking at the list of speakers and their credentials, I know there will be some serious downloading of up to date information and lots of sparking of ideas at the first BlogHer Business event in New York City, March 22-23. BlogHer Business is a spinoff from the hugely successful BlogHer conferences held over the past couple of years.
I mentioned the conference in a post here back in December. There is now a lot more information available, and the story is impressive.
My friends and colleagues Toby Bloomberg and Shirley Frazier are among the speakers. Also Bambi Francisco, who as a senior …read more

Local, Mainstream Media and Business Blogging

February 4, 2007 by Des Walsh  
Filed under Social Media

Local, Mainstream Media and Business Blogging

Like others in the business blogging space, I have a high level of belief in the potential of blogging to help just about any business. But plenty of business owners I meet do not see that as applying, or at least not just yet, to their business.
I have a hunch that they will be more interested in the possibilities of blogging, and more willing to face the risk factors, as they come to see blogs, or at least blog-type features, as part of the daily output of their local media.
For example, the online version of the Southwest Florida, Naples News, is in blog format, with …read more

Does Corporate Blogging Policy Development Need a Gee-up?

February 1, 2007 by Des Walsh  
Filed under Social Media

Does Corporate Blogging Policy Development Need a Gee-up?

I think a lot about corporate blogging policy, or – if you prefer – business blogging policy. That probably comes from all those years working in government – and subsequently consulting to governments – where everything had to have a policy framework and, in principle, expenditure and programs had to fit with that framework (yes, I know, only too well, about politicians bending – breaking? – the framework to suit their partisan or parish pump objectives, but I’m going for the higher ground here).
And having read several corporate blogging policies, including those listed by Fredrik Wackå back in June 2005 and …read more


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