5 Small Business Marketing Tips

I found a great article on Nielsen Business Media’s Professional Network Small Business Center today by Mark Colier, President of CGSM – a privately held direct marketing organization in Wilton, Connecticut (not far from my alma mater, Fairfield University).  
Mark’s article provides five tips for small businesses to help them develop marketing campaigns despite potentially small budgets.  He provides some simple ideas that any small business owner can implement to generate awareness of their business and brand as well as to drive sales.