I was not always that enamored with the name BAD ASS Coffee Company, but I did give them credit for sticking to their guns.  I mean, BACC had to withstand pickets in Alabama, threats of a boycott in Arizona, and had to suck it up when they lost strip center and airport deals due to their offensive (Really? These days?) name.
The bad asses held fast… until now.
Bad Ass Coffee Company is now allowing a CA franchisee to bow to public pressure and change the name of his franchised cafe.  And the Bad Ass VP of Marketing says the rebranding could …read more

The Franchise Pick blog has admitted to pandering and prostitution in connection with blog posting scheme in which it traded good taste for easy Internet traffic.
Said FranchisePick.com blogger Sean Kelly “I’m guilty… I guess I got seduced by the easy web traffic that flows when the lewd & lascivious behavior, the convenience of drive-thru kiosks and the world’s most popular hot beverage all come together in a single story.”

When lewd & lascivious behavior, the convenience of drive-thru kiosks and the world’s most popular hot beverage all come together in a single story, the results can be explosive…
- Blogger Sean …read more

There’s a Simpson’s episode where Bart goes to Springfield Mall to get his ear pierced.  As he walks through the mall, he passes several Starbucks.  When he finally gets to In and Out Piercing, the employee says Well, better make it quick, kiddo.  In five minutes this place is becoming a Starbucks.
In a case of life imitates Simpsons, there’re two Starbucks in San Francisco that are just 32 paces from each other.  The Coffee Franchise Guide reports that, sadly, one is closing.  Some San Franciscans will have to cross the street to get their Starbucks from now on. 
This cruel …read more

(Franchise Pick: The Franchise Information Blog) It started as a novelty in the competitive Northwest, but it’s working so well that bikini-clad barista’s are manning more and more gourmet coffee drive-throughs. And that’s leaving their more traditional (and fully clothed) competitors hot under the collar. One story in the Everett, WA Herald reports:
Espresso drive-through stands with bikini- and lingerie-sporting baristas are popping up from Monroe to Edmonds.
In the past year, at least six of these java joints employing provocatively dressed young women have opened in the county.
A few owners of these roadside stands say business is so brisk, …read more

FranBest Coffee reports that they’re not yet franchised, but they will be soon… So start saving your dollars. A product of the intensely competitive coffee scene, Cowgirls Espresso drive-thru coffee stands feature scantily clad baristas, provocative product names, and creative promotional theme days that include:
Military Monday (Apron & Undies)
Cowgirls Tuesday (Chaps & Bootie Shorts)
Bikini Wednesday (You get the idea)
School Girl Thursday (Charlie Sheen’s Favorite)
Fantasy Friday (Use your imagination)
Just like with Hooter’s, it’s hard to tell just who’s getting exploited: the young girls, or the male customers, who are paying them $80 – $150 per day in tips.

And thanks …read more