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Monday, November 23rd, 2009

CMO Council study: “You’re just not listening to me”

February 4, 2009 by Katherine Liew  
Filed under Marketing

CMO Council study: “You’re just not listening to me”

“It was good at first. We saw a little bit of each other, and then more and more. You were exactly what I was looking for, and you fitted in so seamlessly with my daily life. But then you changed. I tried to talk to you about it, but you never listened. There’s no communication between us, what kind of relationship does that leave us with? I’m sorry – it’s over.”
That’s what your customers might say to you…if you’re not listening to them.
And according to a recent report by the Chief Marketing Officer Council that’s what as many as two …read more


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