Think Like A Customer
September 15, 2009 by Linette Gerlach
Filed under Business
If you haven’t figured it out by now, I think customer service is a huge part of a successful business. Many businesses lose sight of this as soon as they start to make money. Customers are the most important thing you have, without them you have no business.
One thing that many business owners have a difficult time doing is putting themselves in their customer’s shoes. A business owner needs to learn to think about situations from a different perspective, other than their own. That’s a really tough thing for many to learn.
Try to put yourself in your customers shoes, better …read more
Worker Care Before Customer Care
A Fortune magazine article about T-Mobile executive Sue Nokes provides excellent advice about caring for your customer. I first became aware of T-Mobile when my daughter signed up despite my cautions to avoid new players. It was their pricing that initially caught my eye, but I’ve grown to enjoy their customer service. Here’s Sue’s worker care approach to customer care:
1. LISTEN- folks on the front line hear the customer- listen to them and make changes based on that.
2. DEVELOP- lay out a clear career path to achieve personal goals.
3. EDUCATE- provide coaching and training to do their jobs.
4. CELEBRATE- success, …read more




