This is simply from a snippet gleaned from the forum – the thread was filled with much more!

Emotional Marketing Value Headline Analyzer

“This free tool will analyze your headline to determine the Emotional Marketing Value (EMV) score. As you know, reaching your customers in an deep and emotional way is a key to successful copywriting, and your headline is unquestionably the most important piece of copy you use to reach prospects.

Your headline will be analyzed and scored based on the total number of EMV words it has in relation to the total number of words it contains. This will determine the EMV score of your headline.

In addition to the EMV score, You will find out which emotion inside your customer’s your headline most impacts: Intellectual, Empathetic, Spiritual.”

Post from: EveryJoe

Analyzing Your Headline Text