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Saturday, December 19th, 2009

Gartner States the Obvious

March 24, 2009 by Colleen Coplick  
Filed under Social Media

Gartner States the Obvious

In a new report by Gartner Analysts, they’re stating the obvious: social computing/social networking is a force to be reckoned with from a customer relationship management standpoint. Do companies really not know this yet?
I do have to rememeber to rein in my skepticism when I read things like the Gartner report and remember that I’m considered one of those early adopter types. I’ve been preaching the need for companies to use social networking for CRM, and brand building for approximately two years now.
The Gartner report predicts that more than 60% of Fortune 1000 companies will have a form of online …read more


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