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Saturday, November 21st, 2009

Manipulating Supply & Demand of Designer Brand Handbags

January 11, 2008 by Susan Gunelius  
Filed under Marketing

Manipulating Supply & Demand of Designer Brand Handbags

In December, I wrote a post about the Nintendo Wii shortage asking if Brandcurve readers thought it was real or manufactured. Whether or not it was real, demand certainly skyrocketed as customers scrambled to get their hands on a Wii before the holidays. Now, it seems the manipulation of supply and demand is happening in the designer handbag category.


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