Jack Link’s Launches Matador for Teens
March 29, 2009 by Kori Ellis
Filed under Marketing
Popular beef jerky brand, Jack Link’s is launching Matador–a new meat snack aimed specifically at teens with an action-driven lifestyle. According to the company, more than 41 million teens in the country spend an estimated $350 million on meat snacks each year.
“The quality of Jack Link’s products and popularity of the Jack Link’s brand continues to drive the growth in meat snacks and we look forward to bringing that same growth engine to the teen stick segment of the market,” said Jeff LeFever, director of marketing at Jack Link’s Beef Jerky. “Teens testing our new Matador snack stick have confirmed …read more
Quiznos Million Sub Giveaway
February 25, 2009 by Kori Ellis
Filed under Marketing
Quiznos, one of America’s top sandwich chains, announced on Monday that they are giving away a million free subs. At the time of this writing, the number has already surpassed 445,000.
On their new custom microsite, millionsubs.com, visitors can fill out a quick form to get a free sub. After registration, a confirmation email is sent out with a link to a page to print the coupon, good at any Quiznos location.
Of course entrants to the giveaway are automatically added to the Quiznos Q-Club marketing database. Though it’s easy to opt-out of the list, Quiznos is banking on most people …read more




