That’s right, soon consumers will be able to purchase a Dell PC in a variety of colors, shapes and sizes.  The Forrester report cites the most likely consumers to purchase a stylized PC will be in the upper quarter of the population.  Of course, with the right styles to match the right market segments, I’d imagine the number of buyers would increase.  There certainly seems to be a large market for stylish cell phones and other mobile technology.  Why not laptops and PCs?

Will other PC companies follow with their own “fashion-forward” laptops and computers?    It will be interesting to see how competitors react, and if they do launch their own style-conscious PC lines, what will the styles say about each brand behind them?

For more information on the Forrester report, read the article posted at Advertising Age earlier this week.

Post from: EveryJoe

Time for PCs to Get Their Style On