What’s In Store for Burt’s Bees at Clorox?
I’ve been following along with the Burt’s Bees saga because it holds so many key issues about business and environment, not to mention love and money. The New York Times ran a piece recently piece that goes pretty in-depth into how the company was created, how it grew and where it’s at today – which is in the hands of Clorox.
In Can Burt’s Turn Clorox Green?, the NYT’s Louise Story looks at the love story behind Burt’s Bees, the quirks of being both life and business partners and how Clorox’s future might just prove to be a more sustainable endeavor …read more
Clorox Partners With Sierra Club on Marketing ‘Green Works’ Natural Cleaners
Clorox announced yesterday that they have joined forces with the Sierra Club in marketing their new natural cleaning product line Green Works. Green Works labels will boast the Sierra Club logo and pay a fee to the non-profit.
Green Works will start appearing on store shelves throughout the country this month and the Sierra Club logo will start appearing on Green Works near Earth Day (April 22) this year.
The Green Works products will include: an all-purpose cleaner, a glass cleaner, a toilet bowl cleaner, a dilutable cleaner, and a bathroom cleaner. All are at least 99 percent natural made from …read more




