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Saturday, December 5th, 2009

Celebrity Branding Overload

November 20, 2007 by Susan Gunelius  
Filed under Marketing

Celebrity Branding Overload

I have referred to Prescott Perez-Fox’s blog more than once here on Brandcurve as a blog I really enjoy reading.  I think Prescott has a really fresh outlook on branding and marketing, so I was very happy when he agreed to write a guest post for Brandcurve.  Without further ado, here is Prescott’s guest post (you can read more about Prescott at the end of the post): 

You can’t walk down the street these days without being bombarded with celebrity imagery. Faces of the rich and famous and beautiful are plastered on buses, billboards, and magazine covers. Cashing in on celebrity status …read more


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