The World Weighs in on U.S. Presidential Candidates Brand Images
June 15, 2008 by Susan Gunelius
Filed under Marketing
A study of people around the globe by Pew Research Center shows that the international community likes Barack Obama’s brand image more than John McCain’s. I suppose this isn’t a surprise.
The research shows that the world expects the next U.S. President to improve the country’s policies internationally, and they think Barack Obama will have a greater impact in implementing that change than John McCain.
Check out the results below which show the percentage of people who have “a lot or some confidence” in each U.S. Presidential candidate:




