We all know that websites have web statistics.  The same kind of stats that most of you frequently look to see  how many people visited your website yesterday.   Apparently,  some people forgot to”hide” this stats from the public.  Some actually don’t care, and worst,  some webowners doesn’t even know this is happening on their websites.

Since good old Google (NASDAQ: GOOG) is so great at “finding” websites,   some of these webstats are actually indexed in google,  for every to see!!!    Cool isn’t it?

So here’s how to do some data mining for keywords.  Just type these at Google

inurl:awstats.pl intitle:”Statistics of”

Then you will see a bunch of websites whose awstats are accessible by the public.

Just click away and do your keyword research.   Awstats has a lot of information such as day to day site traffic, but the most important would be the keywords stats.

I’ve done one sample research with screen caps on my personal site in case you want to see it.

Click  Keyword Mining 

Post from: EveryJoe

How to Legally Mine Keywords from Your Competitors Stats

Google has been very successful with knowing what the overall theme of a certain web page is about.  In fact that is the cornerstone algorithm for their adsense program.   Google ads nowadays really match the content of the web page.   Do you think google doesn’t apply the same algorithm for matching your keywords with your content for organic search results?

I’ve posted about keywords in title, h1 tags, and body of the text in previous posts but one of the things to consider is that it has to be consistent with the overall theme of your content.  One  question you might ask yourself is, does your content support the ‘keyword’?   Does any of your paragraphs talk about something else not part of they keyword?

Example,  your keyword is “nike shoes”.   Do you also talk about “prom shoes”  or “leather shoes” in the same webpage?     If you catch yourself doing that,  then you might be hurting  your own ranking.

Just to give an idea on what to write about,  think of subcategory or subsets of your keyword.   In our example “nike shoes”  you might  talk about benefits of nike shoes,  costs of nike shoes,  different types of nike shoes, different categories of nike shoes (ie  nike basketball shoes, nike  tennis shoes..etc).

But of course don’t delve into much details of a subtopic.  It is best to create a new webpage for each of your subtopics.

So next time you create a content,  take a second look if your content matches your keyword?

Post from: EveryJoe

Does Your Content Match Your Keyword?

Recently I was  watching news (I think it was CNN) and they were featuring this giant squid.  Now, the term “giant squid” is at number 7 at Yahoo Buzz Index.

Same thing with “American Idol” or any entertainment buzzz.   As things get exciting there,  so as the amount of searches done on the internet.    Just imagine if you can capture some of these traffic.

So be aware of what’s happening offline and you could capitalize those offline buzz in our online world.

Post from: EveryJoe

Predicting Online Buzz from Offline Buzz