I’m impressed with EA (Electronics Arts) Singapore as the company has done a great job in marketing The Sims 3 using the massively popular social networking site – Facebook.

First of all, EA Singapore uses Facebook advertisements to promote the pre-ordering and the launch party of The Sims 3 on 2nd June 2009. When you are at the The Sims 3 Pre-Order & Launch Party landing page, you can’t miss the details of the launch party which you need to RSVP to the event on Facebook.
What’s special about the launch party is that you can get hold of an exclusive The …read more

This coming holiday season may be an all out war between Microsoft and the new Playstation 3 console from Sony. How can that be you ask? Halo3 got no anticipated launch date around that time right? Nope, but there is another exclusive game release from Microsoft scheduled for that period. Gears of War.
Gears of War is one of the Xbox 360’s most highly anticipated exclusives, and will be considered the heaviest possible blow – short of price cut or the premature emergence of Halo 3 – Microsoft could land in the battle against PS3.
Here’s a snapshot of the Gears of …read more