Kmart to Launch Online Layaway
October 5, 2009 by Stephen Kersey
Filed under Business
In these difficult economic times, layaway makes a lot of sense for many consumers. On October 9th, Kmart will be launching online layaway. For those looking to begin their holiday gift list now, this layaway option is especially helpful.
Said Mark Snyder, Kmart’s chief marketing officer: “We have an entire generation of customers that grew up shopping online. Launching online layaway at Kmart engages these customers by allowing them to spread their payments out over time and better plan their spending.”
The Kmart online layaway program has a number of features including a layaway calculator, a layaway manager, email reminders and an …read more




