“Better Life” Desires in India Will Affect Projects

The McKinsey Quarterly reveals household consumption statistics in India in their article on “India’s Rising Middle Class Wants a Better Life“. Whenever someone complains that India, and other countries, are taking jobs away from the US via “virtual” business processes enabled by technology, I point out the inevitable rise in living standards that will result and the costs of doing business this way (miscommunication because of culture and language, technology, customer frustration/perception). The article shared this information on the changes forecast:

The composition of the spending patterns reveals the trend toward expecting to be paid more:
“…discretionary outlays (such as mobile phones) …read more