Cross Dressing Kelly for Marshalls The CUBE
April 29, 2009 by Kori Ellis
Filed under Marketing
Social marketing agency Mr Youth and Liam Sullivan (YouTube star of Kelly “Shoes” fame) have teamed up to create a video campaign for Marshalls’ in-store boutique, The CUBE. The new video been viewed almost 100,000 times since launching on Monday. It’s called “What R U Guys Talking About?” and tells the story of Kelly before she developed into the fashion icon she proves to be in “Shoes.”
As a youngster, Kelly became tired of wearing her mother’s handmade sweaters, so she voyages out to the mall in search of a style of her own.
Check out the comical video for yourself:
In addition …read more
Ways to Create a Buzz on YouTube
January 25, 2009 by Kori Ellis
Filed under Marketing
An inexpensive yet potentially extremely effective way to market a website or product on the internet is by harnessing the power of YouTube. However, creating a buzz on YouTube doesn’t happen by accident. Here are the top five ways to create that buzz:
1. Be Original
Piggybacking on a played out idea isn’t going to be effective. Think outside of the box and come up with an original idea. This step is the most difficult but it’s also the most important.
2. Stand Out
Thousands upon thousands of videos are uploaded on YouTube everyday. Your video needs to stand out and quickly grab the …read more




