Startup Spark is one of the top 100 business blogs on Technorati.  So I often get pitched from PR firms and other entrepreneurs to highlight their book, their product, or their service.
Recently, I sent out  a call that I wanted to interview authors and other experts. I was pitched one CEO who I thought would interest all of you, so I agreed to interview him. I was excited because the technology they were using could be very beneficial to all of us. And having the founder/entrepreneur to talk about his startup pains would have been great stuff too.
But the PR …read more

One quick reminder that today is the LAST DAY to register for my brand new, teleclass Happy Holidays: Your Guide to Free Year End Publicity at the early bird price of only $47.
I know, I know.  You aren’t thinking about the holidays right now. But trust me, journalists are!  Major magazines – and their year-end gift guides – have lead times of five or six months.
And that means you need to get crackin’ if you want to get free publicity. You’ll be too late if you start later in the year! And frankly, the longer you wait to get started, …read more