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		<title>Monday Media Marketing Minute: Stop This to Stand OUT</title>
		<link>http://www.everyjoe.com/articles/monday-media-marketing-minute-stop-this-to-stand-out/</link>
		<comments>http://www.everyjoe.com/articles/monday-media-marketing-minute-stop-this-to-stand-out/#comments</comments>
		<pubDate>Mon, 03 Nov 2008 09:50:28 +0000</pubDate>
		<dc:creator>ShannonCherry</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[media-relations]]></category>
		<category><![CDATA[Monday Media Marketing Minute]]></category>
		<category><![CDATA[news release]]></category>

		<guid isPermaLink="false">http://www.startupspark.com/monday-media-marketing-minute-stop-this-to-stand-out/</guid>
		<description><![CDATA[In this week&#8217;s Monday Media Marketing Minute, I share why your press release most likely isn&#8217;t seeing the light of day.
And if you are looking for more tips and info on publicity and marketing check out my newest blog with Bizzia: Common Sense PR &#8211; and of course, The Power Publicist.
(image courtesy of Shannon Cherry of Be Heard Solutions.com) 
Post from: EveryJoe
Monday Media Marketing Minute: Stop This to Stand OUT
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/monday-media-marketing-minute-stop-this-to-stand-out/">Monday Media Marketing Minute: Stop This to Stand OUT</a></p>
]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.bizzia.com/startupspark/files/2008/11/marketing_minute_graphic_final.gif" alt="Monday Media Marketing Minute" align="left" />In this week&#8217;s Monday Media Marketing Minute, I share why your press release most likely isn&#8217;t seeing the light of day.</p>
<p>And if you are looking for more tips and info on publicity and marketing check out my newest blog with Bizzia: <a href="http://commonsensePR.com" target="_blank">Common Sense PR</a> &#8211; and of course, <a href="http://thepowerpublicist.com" target="_blank">The Power Publicist</a>.</p>
<p><font color="#999999">(image courtesy of Shannon Cherry of <a href="http://beheardsolutions.com" target="_blank">Be Heard Solutions.com</a>) </font></p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/monday-media-marketing-minute-stop-this-to-stand-out/">Monday Media Marketing Minute: Stop This to Stand OUT</a></p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Monday Media Marketing Minute: Don&#8217;t expect cheerleaders</title>
		<link>http://www.everyjoe.com/articles/monday-media-marketing-minute-dont-expect-cheerleaders/</link>
		<comments>http://www.everyjoe.com/articles/monday-media-marketing-minute-dont-expect-cheerleaders/#comments</comments>
		<pubDate>Mon, 06 Oct 2008 13:54:57 +0000</pubDate>
		<dc:creator>ShannonCherry</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[media-relations]]></category>
		<category><![CDATA[Monday Media Marketing Minute]]></category>
		<category><![CDATA[Shannon Cherry]]></category>

		<guid isPermaLink="false">http://www.startupspark.com/monday-media-marketing-minute-dont-expect-cheerleaders/</guid>
		<description><![CDATA[In this week&#8217;s Monday Media Marketing Minute, I share what journalists can&#8217;t really do for your business.
And don&#8217;t forget to check out other media tips at The Power Publicist.
Post from: EveryJoe
Monday Media Marketing Minute: Don&#8217;t expect cheerleaders
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/monday-media-marketing-minute-dont-expect-cheerleaders/">Monday Media Marketing Minute: Don&#8217;t expect cheerleaders</a></p>
]]></description>
			<content:encoded><![CDATA[<p>In this week&#8217;s Monday Media Marketing Minute, I share what journalists can&#8217;t really do for your business.</p>
<p>And don&#8217;t forget to check out other media tips at <a href="http://thepowerpublicist.com" target="_blank">The Power Publicist</a>.</p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/monday-media-marketing-minute-dont-expect-cheerleaders/">Monday Media Marketing Minute: Don&#8217;t expect cheerleaders</a></p>
]]></content:encoded>
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		<item>
		<title>WHy you new media coverage</title>
		<link>http://www.everyjoe.com/articles/why-you-new-media-coverage/</link>
		<comments>http://www.everyjoe.com/articles/why-you-new-media-coverage/#comments</comments>
		<pubDate>Tue, 17 Jun 2008 16:28:00 +0000</pubDate>
		<dc:creator>ShannonCherry</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Be Heard! Media]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[media-relations]]></category>

		<guid isPermaLink="false">http://www.startupspark.com/why-you-new-media-coverage/</guid>
		<description><![CDATA[A new issue of Be Heard! is out. And in it, I discuss why you need media coverage -no matter what your size business.  There&#8217;s also info and contacts about Variety, and much more!
Click here to read it online.
Post from: EveryJoe
WHy you new media coverage
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/why-you-new-media-coverage/">WHy you new media coverage</a></p>
]]></description>
			<content:encoded><![CDATA[<p>A new issue of Be Heard! is out. And in it, I discuss why you need media coverage -no matter what your size business.  There&#8217;s also info and contacts about Variety, and much more!</p>
<p><a href="http://www.aweber.com/z/article/?beheardezine&amp;ID=AEwMDBy0DKy0TOwEDJxcLOxcjKx0bKwM7CxstAwsAA==" target="_blank">Click here to read it online.</a></p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/why-you-new-media-coverage/">WHy you new media coverage</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Monday Media Marketing Minute: Off the record</title>
		<link>http://www.everyjoe.com/articles/monday-media-marketing-minute-off-the-record/</link>
		<comments>http://www.everyjoe.com/articles/monday-media-marketing-minute-off-the-record/#comments</comments>
		<pubDate>Mon, 17 Dec 2007 08:23:21 +0000</pubDate>
		<dc:creator>ShannonCherry</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Cherry-Communications-QuickCast]]></category>
		<category><![CDATA[media-relations]]></category>
		<category><![CDATA[Monday Media Marketing Minute]]></category>
		<category><![CDATA[off-the-record]]></category>

		<guid isPermaLink="false">http://www.startupspark.com/monday-media-marketing-minute-off-the-record/</guid>
		<description><![CDATA[In less time than it takes to get your favorite holiday spice latte, learn a publicity technique that really will give you a buzz.
This week&#8217;s topic: why you shouldn&#8217;t ever say &#8216;off the record.&#8217;
Post from: EveryJoe
Monday Media Marketing Minute: Off the record
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/monday-media-marketing-minute-off-the-record/">Monday Media Marketing Minute: Off the record</a></p>
]]></description>
			<content:encoded><![CDATA[<p>In less time than it takes to get your favorite holiday spice latte, learn a publicity technique that really will give you a buzz.</p>
<p>This week&#8217;s topic: why you shouldn&#8217;t ever say &#8216;off the record.&#8217;</p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/monday-media-marketing-minute-off-the-record/">Monday Media Marketing Minute: Off the record</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Monday Media Marketing Minute: Online Media Room</title>
		<link>http://www.everyjoe.com/articles/monday-media-marketing-minute-online-media-room/</link>
		<comments>http://www.everyjoe.com/articles/monday-media-marketing-minute-online-media-room/#comments</comments>
		<pubDate>Mon, 26 Nov 2007 15:24:29 +0000</pubDate>
		<dc:creator>ShannonCherry</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[free_publicity]]></category>
		<category><![CDATA[media-relations]]></category>
		<category><![CDATA[online-media-room]]></category>

		<guid isPermaLink="false">http://www.startupspark.com/monday-media-marketing-minute-online-media-room/</guid>
		<description><![CDATA[All businesses, if serious about getting free publicity, need to have an online media room.
Get a real buzz, in less time than it takes to get a cuppa joe.
Post from: EveryJoe
Monday Media Marketing Minute: Online Media Room
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/monday-media-marketing-minute-online-media-room/">Monday Media Marketing Minute: Online Media Room</a></p>
]]></description>
			<content:encoded><![CDATA[<p>All businesses, if serious about getting free publicity, need to have an online media room.</p>
<p>Get a real buzz, in less time than it takes to get a cuppa joe.</p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/monday-media-marketing-minute-online-media-room/">Monday Media Marketing Minute: Online Media Room</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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