Attracting Advertisers to your Blog
March 2, 2009 by Colleen Coplick
Filed under Social Media
Almost everyone wants to find a way to make money from their blog, whether they admit it or not. One of the best ways of doing that is to get direct advertisers on your site. What’s the first step to attracting those advertisers and getting them to reach out to you?
Create a media kit for your blog.
Your blog media kit should contain similar information to what the magazines and newspapers use to sell advertisers. It needs to give potential sponsors an opportunity to learn some behind-the-scenes facts and stories which will supplement the content on your site. It’s almost like …read more
Twitter’s Monetization Strategy
November 17, 2008 by Colleen Coplick
Filed under Social Media
Hi again! I’m back from my whirlwind trip to the south, (or the upper south as some referred to it as), and I’m getting back into the swing of things!
I was on the flight home last night and going through my usual pre- and post-trip blogging workflow practice, and came across and article on CNet about Evan William’s presentation at Web 2.0 recently. While Williams didn’t give a straight answer to The Valley’s biggest question (though, did you really expect he would? He never gives a straight answer, always holding his cards close to his chest): ‘How will you make …read more




