I do not have a high opinion of Yahoo’s online video thinking. That they would invite YouTube star Kevin Nalts to speak at a conference as a second choice to YouTube cheater Dan Ackerman Greenberg only reinforces that opinion.

Nevertheless, Kevin did a good job of bringing fire to the cavemen — even falling off the stage while doing it. Check out his presentation on the secret sauce of viral video.

He broke into her apartment, and now she’s with his wife. No, it’s not an episode of Cops — it’s Happy Slip and WifeOfNalts singing a duet!

Because YouTube comedian and fellow video industry blogger Kevin Nalts is having a birthday, I’d like to thank him for giving me so much to write about.

Do something nice for Nalts. Subscribe to him on YouTube if you haven’t already. Wade through his insanely large video archive. Or just watch this playlist of his best stuff.

If nothing else, this meme will tell us who on YouTube has the prettiest shoulders. Nalts compiles the best clips from the latest meme sweeping YouTube: vlogging naked.

Yes, I know you have a wishlist for this meme. I’m not ashamed to say Marina’s on my wishlist. Who’s on yours?

Who says only the WGA can go on strike? Revenue-sharing YouTube partners just went on strike, too! Read more

Want to know how much it costs to advertise inside online video? Daisy Whitney posts a survey of ad rates from various video sites.

Blip.tv: CPM $10-$30, sponsorships $30-$100.
Goodnight Burbank: product placements $3,000-$8,000.
Abigail’s X-Rated Teen Diary: product placements $1,000-$5,000.
Revision3: CPM $60-$80.
For Your Imagination: CPM $20-$60.
ManiaTV: CPM $10-$30.
TV Guide: CPM $25-$30.
CNN: CPM $25.

We already know Ask a Ninja charges $100,000 monthly. Kevin Nalts charges $3,000-$10,000 per product placement.

Notice that niche video sites can command ad rates higher than those of a mainstream video site like CNN or TV Guide. That’s the value of a focused audience.

In offline video, live-action hits often get animated adaptations. Perhaps we’ll soon see that happen inside online video. Nalts has an animated intro. The Ninja has animated collabs with Doug Bresler. Even a YouTube non-partner like Filipina cosplayer Alodia gets animated.

Now all of Happy Slip’s characters get an animated tribute. Hardcore fans will relish the rich references. Wonder which hit online live-action series will be the first to get a full-fledged online animated adaptation.

I have nothing against offline journalists in general, but too many of them hold a burning bias against online media. I don’t blame them; they naturally want to protect their own business model. It’s just self-preservation. Kevin Nalts takes that bias to its logical extreme in this parody. Read more

Kevin Nalts, who’s both a viral video star and a corporate marketer, posts a cheat sheet for marketers getting into viral video.

1. Determine if your brand is right for online video.
2. Keep it quiet.
3. Let go.
4. Develop a creative brief.
5. Engage creators.
6. Get the videos seen.
7. Evaluate.
8. Scale as Appropriate.

Detailed cheat sheet here.

For all its insane fines and sheer artificiality, Singapore is a fun little city to visit. I may be biased, because one of my gorgeous ex-girlfriends lives there, but you really should see the Lion City for yourself. That’s why you should join this HomeCamera contest. Nalts explains.