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Thursday, December 17th, 2009

Nescafe Experiences

April 14, 2008 by Rachel  
Filed under Marketing

Nescafe Experiences

An ad for a contest for Nescafe was on TV, the only phrase that caught my ear was Nescafe Experiences, no URL appeared to be mentioned. Searching for the phrase for me nothing and the Nescafe main site was only 4th on the list. I eventually found my way onto Nescafe UK, which is a meh site, OK, it does the job, it’s got a lot of stuff on it, fitting right into the ‘information’ led product site. Nothing wrong with it, just does not grab the heart. They’ve tried to add some interactive …read more


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