The Phoenix Will Rise…
April 6, 2009 by Ellen Ewart
Filed under Marketing
… Out of a Bad Economy
Tough time all around, but those who are getting creative and innovative in order to ride out the storm are the ones who may come out in a better position once the dust settles. That might translate to better products, more tailored services, more thoughtful approaches, or simply a repositioning of a brand message.
What better industry than banking to step up and declare yourself a leader – differentiating from the big bad banks and giving the people a safe haven to keep their money secure.
Earlier today, First Citizens’ Federal Credit Union announced a new marketing …read more




