In this week’s Monday Media Marketing Minute, I share why your press release most likely isn’t seeing the light of day.
And if you are looking for more tips and info on publicity and marketing check out my newest blog with Bizzia: Common Sense PR – and of course, The Power Publicist.
(image courtesy of Shannon Cherry of Be Heard Solutions.com)

Another issue of Be Heard!, the free weekly ezine, is now available. In it, I share information on the evolution of the press release, as well as how to use it effectively in a Web 2.0 world. You’ll also get contacts at Pink Magazine, and much more.
Check it out here.

In this week’s Monday Media Marketing Minute, I’m sharing the results of a recent survey about using photos in press releases – and what you should do IF you decided to use them.
All in less than three minutes!
And if you like this, then sign up for my weekly ezine, which shares tons more publicity ideas that will help you attract customers and clients. Go to http://www.beheardsolutions.com

I just talked about how honesty pays. And now I want to talk about why people buy the hype.
My pal Eric over at Common Sense PR recently spotted some PR on a new business that helps startups.
Frankly, there are two things that bother me about the company.
First, I can’t agree enough with Eric about how awful their press release is. But, it’s not quite their fault. I see this all the time. Places like PR Web and others, give people the opportunity to post just about anything that says it’s a press release, when clearly it’s just a lot of …read more