Online Advertising to Grow 28.5% in 2008
January 4, 2008 by Susan Gunelius
Filed under Marketing
Earlier this week, I published a post about word of mouth marketing projections for 2008, and I thought I’d follow up on that with a post about online advertising projections for 2008.
According to eMarketer, online advertising is expected to grow by 28.5% in 2008 up from 26.8% in 2007. Additionally, spending on paid search advertising is expected to grow by 27.5% in 2008 up from 26.8% in 2007.




