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	<title>EveryJoe &#187; patagonia</title>
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	<description>Sports News - Tech Reviews - Entertainment - Life Tips for EveryJoe</description>
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		<title>Stirring it Up With Stonyfield CE-Yo</title>
		<link>http://www.everyjoe.com/articles/stirring-it-up-with-stonyfield-ce-yo-396/</link>
		<comments>http://www.everyjoe.com/articles/stirring-it-up-with-stonyfield-ce-yo-396/#comments</comments>
		<pubDate>Fri, 07 Mar 2008 06:22:19 +0000</pubDate>
		<dc:creator>Ali</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Gary Hirshberg]]></category>
		<category><![CDATA[patagonia]]></category>
		<category><![CDATA[Stirring it Up]]></category>
		<category><![CDATA[stonyfield-farm]]></category>
		<category><![CDATA[Timberland]]></category>
		<category><![CDATA[yogurt]]></category>

		<guid isPermaLink="false">http://www.greenerassets.com/stirring-it-up-with-stonyfield-ce-yo/</guid>
		<description><![CDATA[Stonyfield Farm CE-Yo Gary Hirshberg built one of the most successful socially and environmentally responsible organic yogurt companies. His latest contribution to the world of green business is Stirring it Up: How to Make Money and Save the World, a call to action to business leaders &#8220;to realize their power to effect change in  the marketplace—&#8217;the power of one&#8217;—while proving that environmental commitment makes for a healthier  planet and a healthier bottom line.&#8221;
Hirshberg uses his 25 years&#8217; experience growing Stonyfield Farm as well as the examples of like-minded companies, such as Newman&#8217;s Own, Patagonia,  Wal-Mart and Timberland, [...]<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/stirring-it-up-with-stonyfield-ce-yo-396/">Stirring it Up With Stonyfield CE-Yo</a></p>
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.stonyfield.com/" target="_blank">Stonyfield Farm</a> CE-<em>Yo</em> Gary Hirshberg built one of the most successful socially and environmentally responsible organic yogurt companies. His latest contribution to the world of green business is <a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2FStirring-Up-Make-Money-World%2Fdp%2F1401303447%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1204895761%26sr%3D8-1&amp;tag=diou-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=9325">Stirring it Up: How to Make Money and Save the World</a>, a call to action to business leaders &#8220;to realize their power to effect change in  the marketplace—&#8217;the power of one&#8217;—while proving that environmental commitment makes for a healthier  planet and a healthier bottom line.&#8221;</p>
<p>Hirshberg uses his 25 years&#8217; experience growing Stonyfield Farm as well as the examples of like-minded companies, such as <a href="http://www.newmansown.com/" target="_blank">Newman&#8217;s Own</a>, <a href="http://www.patagonia.com/web/us/intern_landing.jsp?OPTION=SAR&amp;assetid=15546&amp;target=%2Fhome%2Findex.jsp%3FOPTION%3DHOME_PAGE%26assetid%3D1704" target="_blank">Patagonia</a>,  <a href="http://www.walmart.com/" target="_blank">Wal-Mart</a> and <a href="http://www.timberland.com/home/index.jsp" target="_blank">Timberland</a>, to illustrate how business and the environment can benefit each other.</p>
<blockquote><p>An inspiring book for business owners and managers as well as anyone interested in saving the  environment, <em>Stirring It Up: How to Make Money and Save the World</em> demonstrates how companies can work to save the planet, while achieving greater  profits and satisfaction, and how we can all use the power of conscious consumption to encourage green  corporate behavior.</p></blockquote>
<p>Available at Amazon <a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2FStirring-Up-Make-Money-World%2Fdp%2F1401303447%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1204895761%26sr%3D8-1&amp;tag=diou-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=9325">Stirring it Up: How to Make Money and Save the World</a></p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/stirring-it-up-with-stonyfield-ce-yo-396/">Stirring it Up With Stonyfield CE-Yo</a></p>
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		<title>TH Sit Down with Patagonia Founder</title>
		<link>http://www.everyjoe.com/articles/th-sit-down-with-patagonia-founder-396/</link>
		<comments>http://www.everyjoe.com/articles/th-sit-down-with-patagonia-founder-396/#comments</comments>
		<pubDate>Thu, 14 Feb 2008 16:26:02 +0000</pubDate>
		<dc:creator>Ali</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Footprint-Chronicles]]></category>
		<category><![CDATA[patagonia]]></category>
		<category><![CDATA[TreeHugger Radio]]></category>
		<category><![CDATA[Yvon Chouinard]]></category>

		<guid isPermaLink="false">http://www.greenerassets.com/th-sit-down-with-patagonia-founder/</guid>
		<description><![CDATA[Remember Patagonia&#8217;s Footprint Chronicles? This is the company&#8217;s online portal where consumers can track the environmental impact of selected goods. That&#8217;s not the only green move or motivation behind Patagonia and TreeHugger has gone in-depth with founder Yvon Chouinard to find out more. The two part interview is available on TreeHugger Radio and in print here and here.
Post from: EveryJoe
TH Sit Down with Patagonia Founder
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/th-sit-down-with-patagonia-founder-396/">TH Sit Down with Patagonia Founder</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Remember <a href="http://www.bizzia.com/patagonias-footprint-chronicles-tracking-environmental-impact-of-consumer-goods/" target="_blank">Patagonia&#8217;s Footprint Chronicles?</a> This is the company&#8217;s online portal where consumers can track the environmental impact of selected goods. That&#8217;s not the only green move or motivation behind Patagonia and TreeHugger has gone in-depth with founder Yvon Chouinard to find out more. The two part interview is available on <a href="http://www.treehugger.com/treehugger_radio/" target="_blank">TreeHugger Radio</a> and in print <a href="http://www.treehugger.com/files/2008/02/the_th_interview_yvon_chouinard.php" target="_blank">here</a> and <a href="http://www.treehugger.com/files/2008/02/the_th_interview_yvon_chouinard_2.php" target="_blank">here</a>.</p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/th-sit-down-with-patagonia-founder-396/">TH Sit Down with Patagonia Founder</a></p>
]]></content:encoded>
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		<title>Patagonia&#8217;s Footprint Chronicles: Tracking Environmental Impact of Consumer Goods</title>
		<link>http://www.everyjoe.com/articles/patagonias-footprint-chronicles-tracking-environmental-impact-of-consumer-goods-396/</link>
		<comments>http://www.everyjoe.com/articles/patagonias-footprint-chronicles-tracking-environmental-impact-of-consumer-goods-396/#comments</comments>
		<pubDate>Sat, 02 Feb 2008 05:41:11 +0000</pubDate>
		<dc:creator>Ali</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[CO2-emissions]]></category>
		<category><![CDATA[consumer-goods]]></category>
		<category><![CDATA[Footprint-Chronicles]]></category>
		<category><![CDATA[patagonia]]></category>

		<guid isPermaLink="false">http://www.greenerassets.com/patagonias-footprint-chronicles-tracking-environmental-impact-of-consumer-goods/</guid>
		<description><![CDATA[Outdoor clothing &#38; gear maker Patagonia sells products for adventure, travel and exploration. They&#8217;ve got a new adventure for consumers to consider: track the path of their goods from source to shelf.
The Footprint Chronicles follows featured Patagonia products from harvest to finished product accounting for the travel, CO2 emissions, waste generated and energy consumed along the way &#8211; the environmental footprint of their goods.
Each highlighted product is accompanied with the &#8220;Good&#8221;, the &#8220;Bad&#8221;, company thoughts on the process and a request for your opinion on Patagonia&#8217;s manufacturing methods. Greenwashing it is not. Instead Patagonia offers a transparency that is rare [...]<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/patagonias-footprint-chronicles-tracking-environmental-impact-of-consumer-goods-396/">Patagonia&#8217;s Footprint Chronicles: Tracking Environmental Impact of Consumer Goods</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Outdoor clothing &amp; gear maker Patagonia sells products for adventure, travel and exploration. They&#8217;ve got a new adventure for consumers to consider: track the path of their goods from source to shelf.</p>
<p>The Footprint Chronicles follows featured Patagonia products from harvest to finished product accounting for the travel, CO2 emissions, waste generated and energy consumed along the way &#8211; the environmental footprint of their goods.</p>
<p>Each highlighted product is accompanied with the &#8220;Good&#8221;, the &#8220;Bad&#8221;, company thoughts on the process and a request for your opinion on Patagonia&#8217;s manufacturing methods. Greenwashing it is not. Instead Patagonia offers a transparency that is rare in retail.</p>
<p>Environmental responsibility is not a new concept at Patagonia. The company&#8217;s mission is to: <em>build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis</em>. With <a href="http://www.patagonia.com/usa/footprint" target="_blank">Footprint Chronicles</a>, consumers can see for themselves how Patagonia is striving to keep that mission alive.</p>
<p>Via <a href="http://www.enn.com/business/article/29598" target="_blank">ENN</a></p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/patagonias-footprint-chronicles-tracking-environmental-impact-of-consumer-goods-396/">Patagonia&#8217;s Footprint Chronicles: Tracking Environmental Impact of Consumer Goods</a></p>
]]></content:encoded>
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		<item>
		<title>Consumer Reports &#8216;Shop Smart&#8217; Picks Top Companies for Social, Environment</title>
		<link>http://www.everyjoe.com/articles/consumer-reports-shop-smart-picks-top-companies-for-social-environment-396/</link>
		<comments>http://www.everyjoe.com/articles/consumer-reports-shop-smart-picks-top-companies-for-social-environment-396/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 05:28:55 +0000</pubDate>
		<dc:creator>Ali</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Burts-Bees]]></category>
		<category><![CDATA[Clif-Bar]]></category>
		<category><![CDATA[patagonia]]></category>
		<category><![CDATA[Shopsmart]]></category>
		<category><![CDATA[stonyfield-farms]]></category>
		<category><![CDATA[Timberland]]></category>
		<category><![CDATA[toms-of-maine]]></category>

		<guid isPermaLink="false">http://www.greenerassets.com/consumer-reports-shop-smart-picks-top-companies-for-social-environment/</guid>
		<description><![CDATA[Consumer Reports Shopsmart released its top picks for companies that are making employees, charities and the environment top priorities. I have to say that I&#8217;m a fan of many companies that made it to the list.
Shopsmart has picked Ben &#38; Jerry&#8217;s, yum, for the company&#8217;s continuing support of local community projects and manufacturing methods which focus on reducing waste and carbon dioxide.
Also, Clif Bar for being certified organic and taking its packaging seriously with recycled content and no shrink-wrap. And Stonyfield Farms, one of my favorite companies, for their tasty 100% organic yogurt that supports family farm operations. Stonyfield is [...]<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/consumer-reports-shop-smart-picks-top-companies-for-social-environment-396/">Consumer Reports &#8216;Shop Smart&#8217; Picks Top Companies for Social, Environment</a></p>
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.consumerreports.org/cro/index.htm" target="_blank">Consumer Reports Shopsmart</a> released its top picks for companies that are making employees, charities and the environment top priorities. I have to say that I&#8217;m a fan of many companies that made it to the list.</p>
<p>Shopsmart has picked <a href="http://www.benjerry.com/" target="_blank">Ben &amp; Jerry&#8217;s</a>, yum, for the company&#8217;s continuing support of local community projects and manufacturing methods which focus on reducing waste and carbon dioxide.</p>
<p>Also, <a href="http://www.clifbar.com/" target="_blank">Clif Bar</a> for being certified organic and taking its packaging seriously with recycled content and no shrink-wrap. And <a href="http://www.stonyfield.com/" target="_blank">Stonyfield Farms</a>, one of my favorite companies, for their tasty 100% organic yogurt that supports family farm operations. Stonyfield is also big on the recycling with big results.</p>
<p><a href="http://www.bizzia.com/is-burts-bees-still-sweet-as-honey/" target="_blank">Burt&#8217;s Bees</a>, <a href="http://www.seventhgeneration.com/" target="_blank">Seventh Generation</a>, <a href="http://www.tomsofmaine.com/" target="_blank">Tom&#8217;s of Maine</a>, <a href="http://www.ikea.com" target="_blank">IKEA</a>, <a href="http://www.patagonia.com" target="_blank">Patagonia</a> and <a href="http://www.timberland.com/home/index.jsp" target="_blank">Timberland</a> also made the top 10. In checking out this list, I realized that most of the companies are located or originated in the Northeastern US. I always have this back and forth in my mind about which coast is greener and I usually underestimate the East Coast. I don&#8217;t know why. But I like these kind of reminders that there are green companies all over.</p>
<p><strong>Did any of your favorite companies make the list? </strong></p>
<p>Via <a href="http://www.post-gazette.com/pg/08006/846851-113.stm?cmpid=healthscience.xml" target="_blank">Pittsburgh Post Gazette</a></p>
<p>Post from: <a href="http://www.everyjoe.com">EveryJoe</a></p>
<p><a href="http://www.everyjoe.com/articles/consumer-reports-shop-smart-picks-top-companies-for-social-environment-396/">Consumer Reports &#8216;Shop Smart&#8217; Picks Top Companies for Social, Environment</a></p>
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