Advertising is bailing…

Wow. Advertising is taking a huge nose dive. The future is Word of Mouth, (a la blogs) “web 2.0” (again, blogs, twitter, plurk, friendfeed etc) and other online properties.
So it is any surprise that the ANA is saying that they anticipate ad budgets to be cut? Yeah, not really. Add that to the Pew survey that people get the majority of their news online vs tv or radio, and basically, it looks like traditional media channels are screwed.

This just looked at advertising however. Having just spent a full evening catching up on movies and tv shows I’ve recorded, I …read more