The Role of Media in Innovation
One organization that seems to do a good job of sparking innovation in the industry they cover is Plastics News. Not only do they provide an excellent weekly publication that is read industry-wide, they also coordinate excellent conferences that are attended by the top executives in the industry. As a representative for a consulting firm considering new services projects for the industry, I attended their 3 day 2007 conference in San Diego and received exactly what I needed.
What I wanted to understand were the key issues, initiatives and innovations (from both a product and business process perspective) being dealt …read more




