What’s Going To Happen To The MacBook line?

Juan Magdaraog — Fri, 19 Jun 2009 15:13:29 +0000

Last June 8 Apple revamped it’s line of portable computers. The most significant change being the renaming of the aluminum MacBook to the MacBook Pro. So now there are 3 sizes for the MacBook Pro, the 13, 15 and 17 inch models. Reminiscent to the previous Powerbook line up. While this move is good, it leaves the MacBook line with only the white polycarbonate level. That’s it. One model, not even a variation of it. Just one.

MacBook image Courtesy of Apple

What does this mean? Why did Apple leave it as such? I think Apple has something up it’s sleeve. My guess is that the we’ll be seeing a new MacBook quite soon. It might be the “netbook” people have been clamoring about. A cheap, light mac that can compete with the netbooks being currently offered.

I don’t believe that Apple will just keep the MacBook at a single model. They’re neglecting a significant market if they did. The MacBook is primarily aimed at consumers and the MacBook Pros to well.. pros.

The Pro line-up is currently full and it’s looking great. The MacBook Air while it serves a niche market still has a wider range than the MacBook line that has a broader market. So I don’t think it will stay as is. Plus the white polycarbonate body is getting old and is in need of a refresh as well.