US Airforce’s Blogger Rules of Engagement

Given the fact that I’ve always considered the Air Force and the other military organizations as being pretty conservative, the fact that the Air Force has a well organized policy for social media interaction is totally impressive.
Not only do they have a Twitter account, a YouTube channel and Wigets and Podcasts as well as having Airmen proactively “counter-blog”, which is what they refer to replying to bloggers. They’ve got a complete, strategic flow chart for response, and of course have to be careful about what they reveal online.
I first found this through friends, but David Merman Scott also wrote about it …read more