Online marketing can be a great promotional tool for your business, but it also takes a little patience and effort to be affective. I do quite a bit of web marketing for myself and others, so it’s a subject I’m familiar with.
I know you’d like to do a few blog posts or articles, sign up for Twitter, or Facebook and hope everyone comes to find you and tell you how great your product is. Well, it doesn’t usually happen like that (it can, but not usually). Marketing online can take a little patience and persistence to get it right.
If …read more

Yesterday I talked about some of the different places you could set up an online store front for your small business. Today I want to follow that up with a few ways to promote your online store once you’ve set it up. I think I’ll follow up with more detail for some of these online promotion methods in the upcoming weeks. Today though I just want to give you the basics, and some of the possibilities.

Most of these methods are either very low cost or free.

Twitter~ If you have an online store, set up a Twitter account in your name, …read more

If you think your small business doesn’t need to be marketed online because all your business is local, you’re wrong. You can use the internet to market your small business locally. I talked a little about this the other day, when I talked about marketing your offline small business online.

Many times when someone is looking for something local they will put in their search terms plus their town, city, or state. For example if you’re looking for a plumber, and you live in New York City you would type in “plumber New York City.” When someone types in this search, …read more