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Saturday, December 5th, 2009

The New Rubik’s Touchcube

November 11, 2009 by Jason Bean  
Filed under Electronics

The New Rubik’s Touchcube

Yep, I’ll admit it. I would peel the stickers off or completely break it apart to get it solved. The original Rubik’s Cube was all the rage back in the 80’s and now they’ve released a new version fit for the high-tech world we live in now.

The Rubik’s TouchCube brings the fun and challenge of the original Rubik’s Cube to the 21’s century. Using a grid of 45 LED backlit light squares, you can perform every action you could with the original cube, but with no moving parts. And in my case, no stickers or plastic blocks to take apart …read more

Complexity in marketing puzzles

August 23, 2007 by Rachel  
Filed under Marketing

Complexity in marketing puzzles

A question that I’ve been asked recently relates to the length of time a puzzle/game campaign for your brand should last. Should it be short and sweet or longer, potentially increasing frequency of exposure to the message. Of course, the answer is ‘it depends’. What are your trying to do? As important, maybe more so, what resources do you have at your disposal.
I’m looking at a proposal that suggests a game lasting 6-7 weeks, with one clue released per week. Some successful games this year have been very different, with timelengths …read more


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