EveryJoe » relationship building http://www.everyjoe.com Sports News - Tech Reviews - Entertainment - Life Tips for EveryJoe Wed, 25 Nov 2009 23:39:23 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Satisfaction is not enough http://www.everyjoe.com/articles/statisfaction-is-not-enough/ http://www.everyjoe.com/articles/statisfaction-is-not-enough/#comments Tue, 09 Sep 2008 14:43:53 +0000 ShannonCherry http://www.startupspark.com/statisfaction-is-not-enough/ Post from: EveryJoe

Satisfaction is not enough

]]> I recently read an article in Newsweek on why customer service is the key to small business.

And something struck me that one of the experts in the piece said:  “If all you do is satisfy your customers, that’s not enough.” The story goes on to explain that you need a total customer experience in order to compete.

A total customer experience? What the heck is that? Sure, it’s relationship building, but what else? Somehow I just can’t envision what a total customer experience would look like.

How about you? What would be a total customer experience in your business?

Post from: EveryJoe

Satisfaction is not enough

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