Who brings in the most money in college football? You actually might be a little surprised to find that Texas tops the list. USC, Ohio State, and Florida would have been my top guesses! Take a look at the top teams, though (I rounded the numbers):

Texas, $120 million
Ohio State, $118 million
Florida, $106 million
Michigan, $99 million
Wisconsin, $93 million
Penn State, $92 million
Auburn, $89 million
Alabama, $89 million
Tennessee, $89 million
Oklahoma State, $89 million

Most surprising on this list, I thought, was Wisconsin, and I was also surprised to see that USC didn’t hit the list until number 19. The first non-BCS school to hit the …read more

A little bit of rumbling in the acquisitions department at Microsoft today. Or at least we can expect there to be with recent news stories about Microsoft putting its eyes on online advertising company DoubleClick. Could this be what Microsoft needs to help it put up a better fight against Google’s AdSense and Yahoo’s online advertising revenue streams?
The DoubleClick brand, AdCenter, hasn’t been much of a competitor to the big boys, but a buyout from Microsoft could be what both companies have needed to get a little bit further up the ladder of online advertising. Supposedly, the price tag of $2B from private equity firm Hellman & …read more