The World’s Worst Products
October 30, 2007 by Susan Gunelius
Filed under Marketing
Consumers International today announced the 2007 winners of the International Bad Products Awards. 400 delegates from national consumer organizations and governments met in Sydney, Australia to attend Consumers International’s World Conference. The result – the worst products in the world were selected.
The purpose of the International Bad Products Awards according to the Consumers International website is, “to highlight failings of corporate responsibility and the abuse of consumer trust by internationally recognized brands.” Consumers International’s Director General, Richard Lloyd further explains:
“These multi-billion dollar companies are global brands with a responsibility to be honest, accountable and responsible. In highlighting their shortcomings Consumers International …read more
