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People Skills Can Affect Your Brand

August 25, 2007 by Susan Gunelius  
Filed under Marketing

People Skills Can Affect Your Brand

Whether you’re promoting your company or product brand or your personal brand, your people skills can directly affect your communications.  I came across a people skills quiz at ManageSmarter.com that is directed toward sales professionals but is applicable to anyone trying to present a brand image. 
The quiz was written by John Boe, a sales trainer and motivational speaker.  Mr. Boe notes that salespeople must constantly monitor their own body language as well as the body language of their customers and adjust their communications as necessary, which will lead to more closed sales.  Again, I think this message applies to anyone …read more


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