Who Uses Social Networking?
July 14, 2009 by Anna Farmery
Filed under Social Media
Advertising Age explains a new study from Anderson Analytics which shows who uses social networks and the differences between Facebook, Linked In, MySpace and Twitter. For more white papers check out Anderson Analytics.
Social Networks in General
People visit social networking sites 5 days per week, checking their accounts 4 times a day
52% of social networkers had friended or become a fan of at least one brand,
64% were neutral or didn’t care about brands on social networks
45% connect only to family and friends and 18% will connect only to people they’ve met in person
Social Networks
Average Twitter user has 28 followers and …read more
