Survival Isn’t Good Enough For Entrepreneurs

Surviving isn’t a reason to exist.
It’s not good enough to want to survive, your goal should be to excel. This is something I’ve dealt with personally – a company that survived but could never get beyond that.
Most of the time, surviving is better than dying, and if your business survived through the dot com crash or a recession or some similarly difficult time that’s something to be proud of – many, many companies didn’t make it. But the problem comes when you remain in survival mode even when the danger of dying is behind you.
Staying in survival mode – …read more