SusanGunelius.com was nominated in the Recession Proof category for not only launching and growing during an economic downturn but also for helping clients with compelling marketing, branding and copywriting services at affordable prices.  During difficult economic times, businesses often cut marketing expenses, but through my business, I help companies and entrepreneurs survive and thrive during even the most difficult economic times.

Please follow the link and vote for my business!  You can vote once per day.  Thank you so much for your help and support of Brandcurve and my other business endeavors!

Post from: EveryJoe

Vote for Susan Gunelius in the StartupNation Home-Based 100 Competition

Harry Potter: The Story of a Global Business Phenomenon tracks the story of the business and marketing behind the Harry Potter brand, and asks the questions:

1. How did the Harry Potter brand become so successful?
2. Can the success of Harry Potter be duplicated?

The book includes case studies and theories discussing how Harry Potter reached global success and provides conjecture as to how other brands can follow in the same footsteps.  It really is an amazing business story, and I hope you give it a try and enjoy it.  You can read a sample chapter and check out the table of contents on the Palgrave Macmillan website.

Post from: EveryJoe

Harry Potter: The Story of a Global Business Phenomenon Hits U.K. Bookstores