YouTube Partners Up With Time Warner
August 19, 2009 by Mark Ellis
Filed under Business
The massively popular video service website YouTube has signed a deal with media company Time Warner Inc. that will allow YouTube to feature exclusive program clips from several of Time Warner’s cable networks. The move will allow YouTube to increase the number of clips beside which the website can sell advertising in an effort to become profitable.
Currently, many potential advertisers shy away from YouTube because of a fear of placing their ads alongside user-generated content, seeing as videos posted by everyday users could have inappropriate content or feature unprofessional production. By making a deal with Time Warner, YouTube can sell …read more




