Making the effort to climb into social media

Today’s post is another brilliant guest post from Buzz Bishop.
Even if you have no grasp whatsoever of the concepts of social media and how they can work for you, you’re one step ahead.  You’re here.  You’re trying.  You’re learning.
Your audience, on the other hand, are miles behind even you.  Which is why you have time.
Mainstream media is skewered for dumbing down the news.  Unfortunately we have to, we’re broadcasting, not narrowcasting and to catch that cume, you’ve got to dumb it down.
The internet can preach to a niche, or chase that long tail because their are economies to be …read more