Twitter takes advertising in Japan

Twitter is one of those tools that is currently hot and many agencies are jumping on it as a tool to sell to their clients, or clients are using themsleves, with various degrees of success. A poor example is Diageo’s The Bar, which I’m not surprised stopped broadcasting a month ago; good examples include Dell (who have far too many accounts to list) and SouthWest Airlines.. Tara has an excellent post about Corporate Tweeting which is must read.
But as with all web companies, the question must be asked about how are they making revenue to pay …read more