FOOA and Video Advertising

Jay Adelson (Digg) ‘Tapping into the Ad Potential of Media Sites’
We’ll talk about how the banner world does not apply to video. Forget the flash player – you’ll need to know the limitations. And me for this – the media buyers needs to figure out the standards,
On a trad website everyone wants things that are not the traditional value. Supporting integrated deals is good, it is a measurable quantity. the custom work is good, but depends on the custom work and resources.
For video, the object is not a website. The constituents have different motives. …read more