Branding Your Business Website

Branding your business website is more than just cute graphics or a eye-catching color scheme. Although these are important things that help with your branding, there are other key areas that you need to also consider.

When developing a brand for your business website, you should look at your website’s layout as having four areas:

Header: generally this area contains a header graphic that is strongly associated with your business branding efforts. Most of the time it’s used to display the name of the business.
Sidebars (left or right or none at all): used for displaying links, website table of content, affiliate graphics …read more