I had a bit of an epiphany today while I was sitting on the couch watching TV.
One reason Nintendo has done so phenomenally well with the Wii is that they have accepted that their target market isn’t comprised of hardcore gamers. They have embraced the casual gamer and Nintendo is cool with that and so cool in fact that they are taking their strategy strait to the bank.
The light-bulb moment – if you will – happened as I watched a commercial for the Wii Fit Plus. I’ve searched YouTube for the video and can’t find it so you’ll have to …read more

When Wii Fit first came out, so many people went crazy for it.  Within days it was almost impossible to find a copy of the game (I had to wait months!) and the Wii Balance Board was a revolutionary triumph.  I thought it was amazing and its popularity speaks for itself since Nintendo decided to release the follow up title, Wii Fit Plus
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The game comes out tomorrow and it looks like they’ve looked at games like EA Sports Active for inspiration while staying true to their original formula. Players will be able to set their own customized workout routines …read more

There have been many times when I was doing the Basic and Advanced Step levels on Wii Fit when I wished I could increase my intensity by making the Wii Balance Board a little taller.  When I found out about the Aerobic Step Attachment for Wii, I put in an order right away!
I haven’t gotten it yet since it only became available this week but, from the image, it looks like there is a plastic platform that attaches underneath the Balance Board and adds an extra four inches in height.  That’s a huge difference.
Of course, I worry about the stability …read more

While no one is blaming Nintendo’s popular game Wii Fit, it is being reported that a healthy British man has died right after playing it.  The 25-year-old fisherman, musician, and scout leader had just finished playing the jogging minigame.
The man, Tim Eves, even had one last conversation with his mother – “We spoke to him on the phone when he was playing on the Wii machine. He told us he had just ordered himself a kebab and was sitting there with a glass of port. But a little while after he had put the phone down, he collapsed for …read more

I don’t believe Giovanny Gutierrez’s claim that this clip of his “girlfriend” playing with a Wii Fit is a “personal video”. He’s Director of Interactive Media at Tinsley Advertising, and he posted the video on a YouTube account named tinsleyadvertising. That “girlfriend” is Tinsley Advertising employee Lauren Bernat.